Expanding the Reach of a Bath Installation Company

Since 1945, Long Baths' has built its reputation as a trustworthy, family-run company. Seeking to expand it's bath installation services, Long Baths' commissioned the production of paid social ads, and HTML5 Ads.

To create visually compelling ads for a bath company, I focused on the concept of water streaming from a shower head. Using negative space, I created the flow of water. I used this space to house the ad copy. In the social ads above I continue the stream of water to slide two to allow for continuation to be formed. I created a background pattern of rectangles to mimic the concept of shower/bathroom tiles.