SiriusXM Media BOF Ads

SiriusXM Media is the gateway for marketers to the largest digital audio advertising ecosystem in North America. SiriusXM Media includes exclusive access to advertising on extensive Streaming and Podcast Networks across SiriusXM, Pandora, Soundcloud, and much more. SiriusXM Media was seeking quality leads and to bring their ad spend down. With this in mind a series of static tiles were created to drive growth.

For these deliverables, designs were created to provide social proof that advertising with SiriusXM Media delivers. This is done with prominent stats in the first ad. A photo is also used to allow for a humanized element. The second ad uses the hosts of popular shows and podcasts from the SiriusXM network to provide social proof that your ads would stand alongside prominent celebrities. These photos are masked out inside of pill shapes to fit the SiriusXm brand. A repeating circle pattern is used subtly to created the sense of sound and movement. The last ad shows off the platform itself and uses a sound wave pattern to portray audio.