Brand awareness campaigns for GERA DOVANA

GERA DOVANA is a market leader in the distribution of gift vouchers, gift cards, and gift sets. They offer over 3,500 unique gifts across a wide range of retail shops, supermarkets, and online.

I was entrusted with the design and creation of the entire advertising campaign for Father's Day. For this campaign, I used a wide range of tools, including generative A.I. (ChatGPT) for brainstorming and idea generation, and Midjourney for simulated photoshoots.

Slogan: GIVE HIM A CHANCE TO RUN FREE

(Let him free his hair, Lithuanian expression)

Teacher's Day Campaign: Emphasizing the idea that not only students, but also their teachers, enjoy adventures.

Slogan: GIFT YOUR TEACHER AN EXPERIENCE

Lately, the most popular offers at GERA DOVANA are hot air balloon flights, supercar experiences, and SPA visits.

For the Halloween campaign, I used the shadow of a hot air balloon as inspiration when creating a spooky visual impression.

Slogan: TERRIFYINGLY GOOD PRESENTS!

And another campaign for Halloween.

Slogan: TERRIBLY GOOD PRESENTS