Wines Of The World Series

Welcome to the Wines of the World series, where today we're spotlighting Viognier. Recently, I’ve become captivated by the incredible diversity of wines from around the globe. Inspired by my New Year's resolution to create a new piece of work every day, I’ve embarked on designing a unique wine label for each type of wine I explore, capturing the essence and story behind each varietal.

About Viognier

Viognier is a fragrant, full-bodied white wine known for its rich aromas and lush texture. Originating from the Rhône Valley in France, Viognier is celebrated for its distinctive floral and fruit-driven profile, with notes of peach, apricot, honeysuckle, and sometimes hints of tropical fruits like mango or lychee. It has a creamy mouthfeel and often displays a slight oiliness, balanced by moderate acidity. While typically made as a dry wine, its ripe fruit flavors can lend a perception of sweetness. Viognier pairs well with richly flavored dishes, such as roasted poultry, creamy sauces, and spicy foods, making it a versatile choice for those who enjoy aromatic, full-flavored whites.

About The Design

This Viognier wine label design is a lush, botanical masterpiece, embracing the wine’s aromatic and vibrant character. Dominated by large, detailed green leaves that appear to wrap around the bottle, the label conveys a sense of natural abundance and freshness. The interplay of light and dark greens, with subtle variegations, brings a lively depth to the foliage, echoing the tropical and floral notes characteristic of Viognier. The elegant, flowing typography runs vertically along the bottle, harmonizing with the organic shapes and adding a touch of sophistication. Set against a gradient background that transitions from warm yellow to fresh green, the label embodies the essence of a Viognier—rich, expressive, and inviting.

About Me

I run a design and branding studio specializing in craft producers, startups, and small businesses. I offer a comprehensive range of services, including full brand packages, web design, packaging, and graphic design. Feel free to reach out—I'd love to help you bring your brand to life.

Explore more of my work at pinewatt.com.