Infographic Ads

Cornell SC Johnson School of Business is business graduate level school of Cornell University. Cornell Johnson leverages the extensive resources of one of the largest Ivy League universities to deliver a robust, thoughtfully designed curriculum that is tailored to your individual interests and needs. The task of the following projects was to increase awareness of Cornell Johnson, and to drive enrollments on LinkedIn.

The infographic tiles were built to give “fast facts” to anyone interested in Cornell Johnson. Each tile advertises a different cluster of majors, with associated facts. A strong diagonal drives your eyes down through the design, helping a viewer engage with the information presented. A halftone texture is used to create a more tactile feel to the image, along with a red overlay to tie the image closer to the Cornell brand.