Meta In-Feed Video Storyboards

Campus is an accredited, online, community college focused on maximizing access to the world's best educators. Campus provides an alternative to the typical community college structure, allowing students to achieve an Associates in Business Administration from anywhere. Campus currently has 700+ students, and was looking to grow further through Paid Social. With that in mind, social ads were created across LinkedIn, and Meta, to persuade a new class of potential Campus students to apply.

The In-feed video was designed to drive awareness and applications to Campus' online business school. Campus' branded gradients and blues were paired with dynamic animations to draw attention to important details about the program. Yellow highlights animate over important bits of copy. This video was then animated in collaboration with a motion design team.

The Storyboards and full length videos are located below: