Freddo & 1331 - Branding and wine label design
About this project
Since it's a university project and a fictional company, the 1331 winery is based on my own family history and the personality of the brand combines the traditional with the modern, the contrast between the heritage and the new generations that innovate with the products. The concept and the final product were designed from scratch, using the same style to continue with the same tone that the vineyard set.
Freddo is a summer wine line, the 1331 vineyard produces and it’s located in Baja California in Mexico. The concept of Freddo is based in the meaning of this italian word, which is trying to evoque the refreshing feeling this summer wine offers.