Onpoint: Brand Identity

Your Ultimate Sports 

Lifestyle Companion.

Onpoint: Brand Identity

ONPOINT is Indonesia brand that leading provider of innovative technology for the sports companion lifestyle who combining health and tech on their products. Such as muscle gun, bone conduction headphone, etc. In this project, my role involves creating a visual identity, and art direction for ONPOINT. The visual brand identity contains a neat and clean modern design, sporty with advanced technology.

"The symbol design is inspired by the routine of sports movement. The arrow features lines become a circle core, indicating process and progression on achievement."​​​​​​​

Client

Onpoint

Sector

Sport Lifestyle

Discipline

Brand Identity

Project Team

Sandi Wiyono