Onpoint: Brand Identity
Your Ultimate Sports
Lifestyle Companion.
Onpoint: Brand Identity
ONPOINT is Indonesia brand that leading provider of innovative technology for the sports companion lifestyle who combining health and tech on their products. Such as muscle gun, bone conduction headphone, etc. In this project, my role involves creating a visual identity, and art direction for ONPOINT. The visual brand identity contains a neat and clean modern design, sporty with advanced technology.
"The symbol design is inspired by the routine of sports movement. The arrow features lines become a circle core, indicating process and progression on achievement."
Client
Onpoint
Sector
Sport Lifestyle
Discipline
Brand Identity
Project Team
Sandi Wiyono
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