Valley To Summit . Logo
"The experience, the adventure, that is the brand."
Coming from the client, it kind of seemed very easy and simplistic, at first.
But once you start to understand the encounters being offered, what their team aids others in experiencing, and the grandeur that is still both personal and intimate, you need to take a step back.
The logomark is meant as a visual reflection of the name, while keeping simple, modern and clean.