Aura - Luxury Fashion Web

The Aura project has been such a rewarding journey for me, allowing me to focus on designing an experience that is both elegant and user-friendly. My main goal was to make the platform easy to navigate, ensuring users can explore the collections effortlessly while still feeling the luxury and refinement that Aura represents.

This project really challenged and taught me a lot about user experience—how important it is for design to be invisible, guiding people naturally without them even realizing it. Each decision, from the layout to the flow, was made with the user in mind, ensuring they felt a sense of ease and elegance throughout.

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Linkedin: https://www.linkedin.com/in/sayantika-chakraborty-960085144/