3D Illustration & Animation of Investment App

Business challenge:

A bank is planning to launch an advertising campaign to promote a new investment app. It is necessary to create visual content that will attract users' attention, show the main advantages of the application and make them want to use the service.

Problem:

Users are often not interested in investment apps because of the difficulty in perceiving financial terms and processes. The bank's brand seeks to overcome this barrier by using visual elements that will be understandable and appealing to a wide audience.

Objective:

Create a 3D illustration and animation that visually and dynamically shows users the key elements of an investment app: income growth, familiar brands, stock portfolio and cash. The visualization should be vivid, dynamic and easy to grasp to engage the user and motivate them to use the app.