Nutrinut Logo & Brand Guideline
Nutrinut Logo & Brand Guideline Overview
Logo Design:
The Nutrinuts logo features a clean and modern design, incorporating a nut and leaf imagery that emphasizes the natural and wholesome aspect of the brand.
The typography is bold and professional, suggesting that Nutrinuts is a trustworthy and high-quality brand focused on organic dry fruits.
The tagline "Fulfilling Nutrition Needs" is placed below the brand name, highlighting the brand’s commitment to providing nutritious products.
Color Options:
Primary Color: A rich maroon color (#A14856) is used as the primary color, representing health, vitality, and richness.
Secondary Color: A soft lavender-gray color (#CEC9CF) complements the primary color, adding a modern and sophisticated touch.
Tertiary Color: A deep burgundy color (#890446) is used to enhance the brand’s luxurious and premium feel.
The color palette is versatile, suitable for both packaging and branding across various platforms.
Font Selection:
Primary Font: "Adore The World" is used for the main brand name, giving a warm and approachable feel.
Secondary Font: "Biski" is used for additional text and taglines, maintaining clarity and readability.
Accent Font: "Hangyaboly" is used for numbers and symbols, adding a playful and unique touch to the overall branding.
Pattern Design:
The pattern consists of the nut and leaf icon, repeated in a uniform layout, adding a consistent and recognizable element to the brand’s visual identity.
The pattern is used across various branding materials, providing a cohesive and visually appealing look.
Icon Design:
The main icon features a nut with leaf accents, symbolizing the brand’s focus on natural, nutritious products.
The icon is simple yet effective, reinforcing the brand’s message of health and nutrition.
Packaging Design:
The packaging design is minimalist, featuring the Nutrinuts logo prominently on a clean white background, ensuring brand visibility and recognition.
The nut mix packaging is practical and appealing, with the logo and tagline clearly visible, emphasizing the product’s nutritional benefits.
The design uses the brand's color palette effectively, creating a professional and attractive look.
Brand Application:
The Nutrinuts logo is applied across various branding materials, including signage, packaging, and promotional items.
The consistent use of the logo, color palette, and pattern across different mediums reinforces the brand identity and ensures a unified appearance.
Final Presentation:
The overall branding of Nutrinuts is modern, professional, and trustworthy, appealing to health-conscious consumers looking for organic and nutritious products.
The design elements are well-integrated, creating a strong and memorable brand presence both online and offline.