Adidas Ace15

In 2015 Adidas released three new football shoes (Ace, X and Messi) to replace their classic four lines. At DDB & Tribal we were asked to design the product sites for their dotcom and their main retailers.

We made tonnes of variations and ended up with very scaled down and safe take on earlier designs. This was the page for Ace featuring Özil, Neuer and Oscar, I couldn’t find the last version with the latest assets, so if some images are a bit blurry it’s not your eyes failing you. The pages could have been so much more impressive (although, they were good enough for a SOTD in the Awwwards!).

I might upload the designs for the other boots one day, but layout wise they’re very similar so why the hell bother
¯\_(ツ)_/¯