Diety od Brokuła

A few months ago in Poland, there was a significant web and outdoor campaign for the catering company "Diety od Brokuła." This campaign was my first encounter with their product and brand.

As an illustrator and brand hero concept artist, I was inspired to redesign their main character. In this project, I also created several additional poses for the main character.

To enhance the project, I included extra elements such as food packaging, all featuring the new brand concept.

This is a non-commercial project, created for fun and to challenge myself.

Full project on my behance.net/koniu profile

Enjoy!