Elastic Path Rebrand
Passionate about people and problem-solving, Elastic Path came to Focus Lab to build a brand with empathy, enthusiasm, and a vision for the future of commerce. 💫
Composable commerce’s modular approach allows companies to pick and choose the best solutions (shopping carts, payment options, product catalogs, etc.) to customize their commerce systems to better serve their customers.
With more than 20 years of experience, Elastic Path had become a bona fide expert. But in a crowded landscape with well-known competitors, the company needed a brand that looked ahead, stood apart, and amplified its superior products and service.
We were beyond excited at the opportunity to collaborate with their team to differentiate their brand. 💥
Scope of Work:
→ Brand Strategy
→ Verbal Identity
→ Visual Identity
→ Brand Support
→ Web Design
Looking for a brand agency? We would love to hear from you.
Email us: [email protected]