Overview

ZonaEBT is a platform focused on providing information and education about renewable energy in Indonesia. Aiming to raise public awareness on the importance of eco-friendly energy, ZonaEBT offers articles, news, and analyses on developments in renewable energy such as solar, wind, hydro, and bioenergy. Additionally, the platform serves as a hub for discussion and collaboration among professionals, academics, and the general public, promoting the acceleration of the energy transition towards a greener and more sustainable future in Indonesia.

Problem

• Overly Simple UI Design: The old design of the ZonaEBT Website has an overly simple appearance without engaging or eye-catching visual elements.

• Absence of a Hero Section: One of the main shortcomings of the old design is the absence of a Hero section that highlights the main message or grabs the user's attention when they first visit the site.

• Repetitive Content Explaining Features: There is redundant content across different parts of the site, which confuses users and makes the site appear disorganized and unprofessional.

• Non-Responsive Sections: Several sections of the site are not responsive, resulting in broken layouts and poor user experience on mobile devices or smaller screens.

Wireframe

After defining the problem and finding a solution, I created a wireframe to design the layout of the new website display. This stage also involved gathering ideas. Below is the wireframe of the new design that will be created:

Hifi Design

What did I change?

• Using a sleek and contemporary design, incorporating relevant illustrations and images that align with the website's content and theme.

• Integrating a Hero Section and implementing engaging copywriting to pique the audience's curiosity and encourage them to explore the website further.

• Employing a more laid-back tone in the copywriting to create a friendly atmosphere and avoid sounding overly formal.

• The repetition in the partnership section is purposeful, aiming to enhance the perception of professionalism and cultivate trust among the audience.

• Including a CTA section to prompt and remind visitors to join zonaebt.com.

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