Velvet and Variety - Paslay Foundation Invitation 2024

This year's overarching theme was "unique cabaret", thus "Velvet & Variety" was born.

The sleeve rips-open, a nod to a "strip-tease" element of a cabaret show, as well as a reminder to be present in the moment and enjoy the show while it lasts. Upon opening the sleeve, the message of the event is revealed. The velvet paper and gold foil speaks to the sensuality and luxury of a cabaret.

See yall in October!

Copywriting: Jon Cannon

Creative Direction + Design: Julia Cooper

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