The brief

The Celebes Creativepreneur event, organized by a youth organization, aims to instill entrepreneurial spirit among the younger generation of Gen Z and millennials. To achieve this objective, the event features a series of youth-oriented activities that bring together renowned young entrepreneurs who have successfully built their businesses. By hosting such events, the organization seeks to inspire and empower the next generation of leaders and innovators, providing them with valuable insights and practical knowledge to navigate the challenges of entrepreneurship.

Design Process

The theme of the design revolves around the iconic Phinisi ship, a symbol of the city of Makassar. I incorporated this element by combining it with organic objects, which helped to reduce the formal tone and create a visually appealing aspect of the design. The dark blue color, which serves as the primary hue, was chosen to provide a sense of depth and sophistication. The guest star, being the central focus of the design, was strategically placed at the center to draw attention and create a sense of visual balance.