JT Concreting LTD - Branding

JT Concreting LTD is a pākihi māori based in Whanganui-Manawatū. JT Concreting is owned and operated by Jordan-Lee who specialises in concreting floors, driveways, footpaths and patios.

When talking with Jordan-Lee it is clear that whānau is important to him so I wanted to implement this aspect into the design by illustrating his son's hands signalling "JT". This also reflects the detail orientated work ethic this young business-owner puts into his work while the colour palette pays homeage to his hometown, Rātana Pā.