Integrated Push Notifications
Overview: Passion.io, a leading no-code app builder, has enhanced its platform by integrating a push notifications feature, allowing creators to engage users directly on both mobile and web interfaces.
Objective: To boost user engagement and retention, Passion.io implemented push notifications to enable creators to send timely updates and keep users informed and involved.
Strategy:
Market Analysis: Studied effective engagement strategies and push notification impacts.
Feedback Integration: Incorporated creator and user feedback to tailor the notification features.
Seamless Integration: Ensured the push notifications worked uniformly across all devices and platforms.
Implementation: Developed a user-friendly dashboard for managing notifications, including customization options to target notifications based on user activity and preferences.
Results:
User Retention: Achieved 20% increase in user retention rates.
Daily Engagement: Daily active users increased by 30% due to effective notification prompts.
Conversion Improvement: Achieved a 15% increase in engagement conversions from notifications.
Conclusion: The new push notifications feature has significantly improved engagement on Passion.io, providing creators with powerful tools to keep users active and invested in the platform.