E-commerce | Redesign the PlayStation website
About project
My work on the redesign of the PlayStation website has contributed to creating a convenient and attractive environment for users. Now they can enjoy a deeper interaction experience with their favorite PlayStation products and services thanks to an intuitively understandable design created with consideration for their needs and expectations.
🎮 Research and Mapping for PlayStation: Unveiling the Process
My work in the FigJam program for the PlayStation project involved deep analysis and research to ensure the best user experience.
🔍 Analysis and Research: Starting with user surveys and analyzing their needs, I studied user interaction processes and their requirements in using PlayStation.
📋 Task Card Creation and Site Mapping: Based on the gathered data, I developed task cards and a site map to optimize navigation and streamline access to features for users.
👤 Proto-Personas and Group User Mapping: By developing proto-personas and studying their behavior, I created a map of user groups to better understand their needs and preferences.
🌐 Information Architecture and Customer Journey Mapping: My experience in creating information architectures and user journey maps helped improve navigation and user interaction with PlayStation.