Range Outfitters Logo

The logo for Range Outfitters was inspired by O'Malley Peak, visible from Anchorage, Alaska where the company is headquartered. Range Outfitters is a new brand which aims to create rugged outdoor apparel suitable for wild landscapes.

The wordmark is set in modified Termina from Fort Foundry, a font I keep coming back to for branding projects. The subhead is set in modified Söhn Breit from Klim Type Foundry and the tagline in Veneer from Yellow Design Studio.

> Click here to see the design process behind this logo!

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Dan Lehman | QRS Creative
Expert Branding, Illustration, Pattern, & Packaging

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