Case study

"Florals by Busra" a local flower shop, aimed to enhance its online presence through a Shopify website redesign.

Project Goals:

• Create a visually captivating website reflecting the beauty of flowers, aligned with "Florals by Busra's" brand.

• Ensure a user-friendly interface for seamless browsing and purchasing.

• Maintain brand identity with selected colors (#FF949E, #79CCC1) and fonts (Playfair Display, Inter).

• Develop a responsive design for accessibility across devices.

Approach:

• Utilized primary and secondary colors to create a harmonious palette evoking elegance and warmth.

• Incorporated high-quality images of floral arrangements to showcase the shop's products.

• Implemented Playfair Display and Inter fonts for a refined and modern aesthetic.

• Streamlined navigation for easy browsing through categories.

• Simplified checkout process with clear calls-to-action for increased conversions.

• Ensured responsiveness across devices for a consistent user experience.

Results:

• Increased engagement and conversion rates due to visually appealing design and simplified user experience.

• Positive feedback from customers on the website's aesthetics and ease of use.

• Reinforced brand identity with cohesive colors and fonts.

Conclusion:

• Through strategic design choices and attention to detail, "Florals by Busra" achieved a revitalized online presence, enhancing customer engagement and driving business growth.

Contact Me

Ready to take the next step? Whether you're interested in collaborating on a project, exploring new opportunities, or simply have a question, I'm here to help.

Click here to contact me on Fiverr.

click here to book a 30-minute free consultation with me.