Site refresh
ZYNLO. Plan Ahead. Play Now.
Webdesign
ZYNLO's new landing pages—developed to increase account openings for the bank's checking, high-yield savings, and money market accounts—showcase a brand refresh driven by a new vibrant color suite, impactful gradients, authentic and fun photography, and bold typography, creating hierarchy within the layout.
Design elements tell the story visually and align with a previously identified younger target audience, with CTAs that reinforce the account-opening message and drive action.
Each landing page effectively supports all paid and organic marketing efforts, with the primary objective of converting visitors to start their applications and open/fund their account(s). Furthermore, they represent and feature ZYNLO's primary products and three strategic pillars: Brand, Product, and Performance.
The secondary objective is to educate and reinforce engagement through an intuitive design and user experience, increasing site stickiness and time spent engaging with interactive content that supports key and priority messages.
Nymbus Labs
Niche is the new local. Now's your opportunity to bank differently, moving beyond zip code and tech stack to give your financial institution and audience a new start. https://nymbus.com/labs/