[Case Study] Online crypto casino from scratch
Project overview.
The Product. 📦
Innovative online casino with livestreaming functionalities based on crypto payments.
The Goal. 🎯
To create the future of multiplayer for gaming industry
To let the players play with their community, celebrate and share their experiences within gaming products.
Process.
Discovery Workshop.
Competitors 🎰
Market research
Competition analysis
Users 🤷♂️
User Interviews 1 on 1
Provide in-depth insight into who our users are, their lives, experiences, challenges and pain points
Requirements 📐
Unique selling point
Technical limitations arising from the use of iGaming software provider - Softswiss
Workshops with stakeholders
Restrictions 🚨
Legal restrictions related to Licensed Territories and the KYC process inside casino
User Flow.
Wireframes.
Design System.
Prototype.
Live website.
Testing.
A/B tests.
To hear the voice of users and improve UX
Improved UX has a direct impact on increasing revenue from casino
To learn about the users behaviour and preferences
Accessibility tests.
To uncover problems in the design
To provide entertainment for people with disabilities
What was tested?
Register & Login
KYC process
Deposit money
Withdraw money
Join multiplayer room
Top up balance
Subtract balance
Backoffice.
The backoffice was also designed to manage the whole casino and see analytics data (only for desktop version).
