Pizza Artisano Branding

Pizza Artisano’s goal is to make customers feel like they’ve been whisked away to Naples, from the iconic red check tablecloths to the handmade pizza dough, kneaded by the owners themselves. 🍕👨🏻‍🍳

The owners of the California restaurant came to Roselab for a brand that would combine their family-oriented feel with a clean, professional look. Putting illustration at the forefront, we collaborated to create branding that features the classic red check pattern, a friendly pizza chef character, and delicious pizza imagery. To top it off, we used a vibrant primary color palette and fresh, modern typography. These elements came together in a brand that’s both approachable and elegant.

This new branding will make mouths water–whether customers see it on the menu, posters on the street, ads online, or on packaging and merchandise. Take a look and get tempted!