Designing Brand Identity → Interview!

Where is the world of branding going?

How will Designing Brand Identity go from print to hologram?

How is Rob Meyerson similar to Elon?

𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗶𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄 𝗵𝗲𝗿𝗲: https://hubs.la/Q02qKWpw0

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All things we uncover in my latest episode...

✅ Insights into branding trends and predictions for the next 10 years.

✅ The joys and constraints of printing "the encyclopedia of brand."

✅ Expectations on the globalization of brand agencies.

✅ How long it takes to create a book like this?

✅ A moment of love for the late Alina Wheeler.

It was also a privilege to slow down and reflect on Rob and Robin's relationships with Alina Wheeler, the creator of Designing Brand Identity and author/co-author of all six editions.

🙏 Thank you, Rob Meyerson and Robin Goffman, for joining the show in such a fun and vulnerable way.

📒 Buy Designing Brand Identity on Amazon.

Bill Kenney
Shaping the worlds leading B2B Brands @ Focus Lab & Odi →

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