Gamifying to help the APP
Business objective:
Attract more users to the application
Engage the community in app evolution
Involve the community in moderation efforts
User problem: Many users are unhappy with the charges associated with certain features in competing apps, leading to frustration and difficulties in finding a match.
Solution: Introduce a gamified section that rewards users for providing feedback, reporting usability issues, and referring friends. As a bonus, offer a free Premium plan to those who actively contribute to the app's improvement.