Restaurant Mobile App UI design

The primary goal of this personal project was to develop a comprehensive restaurant app for Peppermint Cafe, catering to dine-in, delivery, and pickup services. The app aimed to provide a user-friendly interface, enable self-service functionalities, introduce a special health-conscious service named Fittest Meal, incorporate a loyalty program, and even extend services to pets through a dedicated menu.

Objectives 🎯:

Improve Customer Engagement: Increase customer interaction and engagement by providing a user-friendly and feature-rich mobile app.

Streamline Ordering Process: Simplify the order placement process, reduce wait times, and enhance overall efficiency.

Loyalty Program Integration: Implement a digital loyalty program to encourage repeat business and reward loyal customers.

Table Reservation System: Facilitate easy table reservations for customers, reducing wait times during peak hours.

Implementation 🧱:

1. User-Centric Design:

   • Developed an intuitive and visually appealing app interface with a focus on user experience.

   • Prioritized easy navigation and a clean design to ensure a positive interaction with the app.

2. Customization Options:

   • Implemented features for table selection, allowing users to choose their preferred dining area and streamline the dining-in experience.

   • Integrated allergy marking for the Fittest Meal service, providing customers with a tailored and safe dining experience.

Design Process 🎨 & Challenges 🎳:

1. User Experience (UX) Optimization:

   • Faced the challenge of creating an intuitive process that maximized user experience across different services.

   • Conducted thorough research, tested multiple approaches, and finalized the most user-friendly and efficient processes.

2. Content Simplification:

   • Encountered the challenge of summarizing a substantial amount of information while ensuring direct communication with users.

   • Researched other successful apps, experimented with content formats, and selected a simple yet impactful messaging strategy.

Key Features 🔑:

1. Multi-Service Checkout:

   • Implemented a feature enabling customers to seamlessly choose between dine-in, delivery, or pickup during the checkout process.

   • Provided a unified platform for all services, simplifying decision-making for the users.

2. Self-Service Dining:

   • Introduced a self-service feature, allowing customers to choose their preferred table through the app.

   • Streamlined the dining-in experience, saving time for both customers and the restaurant staff.

3. Fittest Meal Service:

   • Introduced a special service, "Fittest Meal," allowing health-conscious customers to register through the app.

   • Provided a personalized experience by enabling users to check the menu, mark their allergies, and customize their orders to align with their dietary preferences.

4. Loyalty Program Integration:

   • Seamlessly integrated Peppermint Cafe's loyalty program into the app, offering customers a hassle-free registration process and access to priority passes and exclusive benefits.

   • Priority passes and special promotions were easily accessible through the app, encouraging customer engagement and fostering loyalty.

5. Pet Menu Ordering:

   • Introduced a unique service enabling customers to view and order from a pet menu through the app, catering to patrons with furry companions.