Omieso Brand Identity

Omieso Brand Identity

Omieso is a fruit juice business, centered on orange fruit juice processing

primitively, but subsequently, swoop into a multitude of fruit juice production,

with the inclusion of banana, apple, watermelon, lemon, and pear fruit juice

production.

The brand name was generated from a dialect name, ‘’Fruit Juice." which is

what the “Yoruba tribe” refers to as "Omieso."

The problem is the need to foster the visual experience of consumers that connects all the brand necessities while nevertheless maintaining steadiness between primitive production and evolution to a multitude of fruit juice productions.

With the brief stated clearly, varieties of values were created, but the ones with

the highest potential was selected, and the inspiration ultimately emanated from the visual ideas that solve original and modernly experienced problems

Project Scope:

  1. Brand Naming

  2. Brand identity

  3. Packaging Design

  4. Collaterals design

Read the full case study here

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