Hello Haleon – For Health with Humanity.

Launching our new brand.

Launching our Salesforce toolkits as a part of GSK’s demerger of their consumer health services, then saw the birth and rise of our new stand-alone consumer healthcare company – Haleon.

Kickstarting with a series of global email campaigns to our Expert Professionals, we then followed this up by providing global assets to help support the local BU’s to extend further our message that Haleon is the HCPs home of trusted brands, science and resources, therefore nurturing and handling that brand equity from GSK across to Haleon.

Seen as GSK over the many years, transferring trust and brand loyalty without any disruption to our new business was vitally important when we saw 1st quarter results, which we were proud of, as a direct result of these projects.

Launching our 1st Patient to Pharmacist APP (MVP)

Enabling the future pharmacist to reach their communities beyond the doors of their pharmacy – we achieved this inside 1 year which was an amazing achievement.

Haleon – TCBI 2023 Clean Air Week Design Direction

This year, we looked at the design direction of our “Clean Air Week” initiative, which is in association with FIP, and felt that we needed to better connect with our local pharmacies and make them become huge advocates of better breathing and better support their communities upon this “Global topic”.

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