E-Commerce - Mobile App

adidas design concept

I created an e-commerce platform with a minimalist concept

Overview:

The Adidas e-commerce mobile application is designed with a focus on an intuitive and enjoyable user experience, creating an efficient and exciting online shopping environment. With a responsive and aesthetic interface design that fits the Adidas brand identity, users are invited to explore high-quality products with ease and with maximum user satisfaction.

The Challenges:

Complex navigation: Complex product classification can confuse users and slow searches.

  • Size and Color Choices: Choosing sizes and colors can be difficult, especially for products with a wide variety.

  • Long Checkouts: Long checkout processes can hinder purchases and cause difficulties for users.

  • Application Performance: Poor application performance can affect user experience, especially in poor network conditions.

The Solutions

  • Easy navigation: Make navigation simple and easy to understand to speed up product search.

  • Clear variation selection: Clearly displays sizes and colors to facilitate user selection.

  • Quick Checkout: Simplify the checkout process, reduce steps, and increase the speed of checkouts.

  • Performance optimization: Improves application performance and remains responsive even in poor network conditions and devices with low specifications.

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