E-Commerce - Mobile App
adidas design concept
I created an e-commerce platform with a minimalist concept
Overview:
The Adidas e-commerce mobile application is designed with a focus on an intuitive and enjoyable user experience, creating an efficient and exciting online shopping environment. With a responsive and aesthetic interface design that fits the Adidas brand identity, users are invited to explore high-quality products with ease and with maximum user satisfaction.
The Challenges:
Complex navigation: Complex product classification can confuse users and slow searches.
Size and Color Choices: Choosing sizes and colors can be difficult, especially for products with a wide variety.
Long Checkouts: Long checkout processes can hinder purchases and cause difficulties for users.
Application Performance: Poor application performance can affect user experience, especially in poor network conditions.
The Solutions
Easy navigation: Make navigation simple and easy to understand to speed up product search.
Clear variation selection: Clearly displays sizes and colors to facilitate user selection.
Quick Checkout: Simplify the checkout process, reduce steps, and increase the speed of checkouts.
Performance optimization: Improves application performance and remains responsive even in poor network conditions and devices with low specifications.