Espolòn Woodcut Illustrations by Steven Noble
Campari Group hired Steven Noble to custom render all the Espolon Tequila illustrations going back 14 years inspired by the Posada-style illustrations for all the Espolon labels which depict rich tales based on Mexico’s storied history with Espolòn’s expectant rooster icon, Ramón.. The artwork was hand-cut and carved in a traditional linocut style using knife tools and supplied digitally. All the illustrations were further used on multiple materials.
artwork
branding
design
engraving
espolon tequila
etching
illustration
line art
linocut
pen and ink
scratchboard
steven noble
woodcut
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Posted on
Jan 15, 2024
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