Apk/Game specific home screen for gaming platform

Summary:

Experiments were conducted to improve the W1 CM1 for a gaming platform by reducing first-hour churn and maintaining revenue and margins by day 7. Solutions implemented included prioritizing games popular with pro users and integrating a new first-time user experience. Results validated the hypothesis, with improvements observed in D7 CM1 and first-hour churn. Pro users were identified as crucial for influencing revenue and margins, and future experiences should address their needs.