Coinly : Instagram Posts Covers for Financially Savvy
About the Project:
Coinly aims to instill financial acumen in children, and these Instagram post illustrations are a perfect medium for such education. Designed to serve as both attractive posts and informative covers for Coinly's podcast episodes, each image is a blend of fun visuals and educational messages. The challenge was to communicate complex financial ideas through simple, engaging artwork that could both educate and entertain Coinly's young audience.
About the Shot:
This collection features six distinct illustrations, each paired with a clear and concise message that aligns with Coinly’s mission to educate children about money. The visuals range from playful mascots interacting with coins to a child delighting in learning, symbolizing the various aspects of financial literacy. The posts are bright and colorful, utilizing Coinly’s brand palette to create a cohesive and recognizable aesthetic. Key messages like "Where kids learn to be money smart" and "Empowering the next generation with Coinly" are integrated within the artwork, ensuring the posts are as informative as they are eye-catching.
Typography is playful yet readable, inviting engagement and learning. These illustrations serve a dual purpose: as standalone posts to capture attention on Instagram and as covers for corresponding podcast episodes, providing a visual hook for the audio content.
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