Lived
Lived helps users cut down on alcohol by connecting them with a supportive community of people who've overcome similar challenges, providing a nonjudgmental support network to promote personal development.
Our goal when designing an app was to create a welcoming and secure environment that encouraged open communication and progress tracking.
In order to meet Lived's goal, the design had to be both bold and transparent. This required a sophisticated strategy that took into account both the emotional needs of the consumers and the app's unique features.
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