Fuse / Medtech SaaS Platform

Medtech SaaS platform

Fresh rebrand + improved website.

A concept developed in under 3 hours time to show a new direction the company could go into. It's main purpose was to serve as inspiration for a brainstorm session with fellow strategists and brand specialists.

Clarity, freshness and accessibility were the goal. Despite Fuse preferring to stick with a more traditional style, the expectation is that the company will evolve into a more modern, lean and fresh brand over time.

Distinctive, clean and clear.

The rapidly created branding and the newly designed desktop and mobile views for this hot medtech startup were well received. The redesign served as a guideline to improve the live website.

With great success. As the conversion rate for demo requests increased with 149%, partially thanks to superior user experience.

Healthcare landing page

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