Nissan

The Infiniti tablet ad was the first of its kind. Unlike other experiences that harness gyroscope technology, this ad could be viewed without downloading an app. Consumers were virtually positioned inside of the vehicle with the ability to explore its features.

The ad was featured at the Cannes Lions festival. The average time spent viewing the app per user was over ten minutes, which blew away competitors in the category. I developed a long lasting digital marketing relationship with Nissan after producing this effective ad.