Pink Polka

We were approached by Pink Polka to create Corporate Identity and Creative’s for the boutique that would combine elegance, classy and traditional values. We worked with Pink Polka to understand the target audience and build buyers persona so the branding can be tailored accordingly.

The design solution was simplistic yet complex with Brand initials as central focus surrounded by Victorian motifs and a pink floral pattern as a background giving it a niche premium designer brand feel. The font choice was also quite carefully undertaken to match the overall layout.
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