Personal case study — enhancing Adidas UX/UI and increasing conversions through continuous product page Redesign

Adidas, a global leader in sportswear, recognized the need to enhance its online shopping experience. This case study outlines a personal project aimed at redesigning the Adidas product page to improve user experience and boost conversion rates.

Please note that this case study and redesign is a dynamic and evolving. I will provide consistent updates whenever I make adjustments, offering detailed insights into each modification. These updates will be seamlessly integrated into this page or potentially featured in a specialized, niche-specific piece. Stay tuned for regular progress reports as the project continues to evolve.

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