IKAPE - Logo Redesign

IKAPE is a Chinese coffee brand focused on delivering high-quality coffee tools and accessories to espresso enthusiasts, with a commitment to making everyone a skilled barista and providing exceptional customer service.⁣⁣

Part of the series where I work on personal projects in a niche I’m passionate about, as a semi-professional home barista myself.⁣⁣⁣⁣⁣⁣

Concept

The idea of this concept was to capture a portafilter within the actual logo word mark. This element captures a wide range of barista-quality materials and embrace the professional part of their industry.

Feedback

What do you think of this logo redesign? Currently open for feedback.

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