Viva abstract explores
Sometimes in developing product experiences our teams work with agencies in a more conceptual and abstract matter so that we can understand what a product experience needs to embody. Here’s a look back at some early conceptual explores 🎨 we worked on with @twistedpoly to help inform the Viva experience. Concepts explored in the visuals represent growth, wellbeing, and calmness through organic forms. These concepts and ideas were all integrated in forming the core attributes we have today in Viva.
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