Urban Bloom - Logo & Visual Identity Design
Urban Bloom is a landscaping company that is dedicated to transforming urban spaces into thriving, green environments. They specialise in creating beautiful and sustainable green areas within cities that offer respite from the hustle and bustle of city life, aim to improve biodiversity and contribute to cleaner air. The company needed a clean, modern and easily scalable logo.
I opted for a design that combines a multi-storey building with a tree, reinforcing Urban Bloom’s mission to have harmony between nature and urban life. Also, the logo utilises a vibrant green colour palette, symbolic of the vibrance that the company’s green areas add to otherwise grey cities.
