E-commerce - Making the product pop out of the screen
In this e-coomerce app concept, the idea is to have part of the product info appearing when you tap on it, without leaving the search screen - without going to the product page.
It's a bit like if grabbing a product in real life. You are still in front of the shelf. You can still see other products, even though you have that one in your hand. Not committed yet...
Only after clicking on "Details," you get to the product page with, you guessed it, more details.
Also, I am trying to make the product feel like it is popping out of the screen, playing with its background, to compensate with the lack of tactile feeling that goes with online shopping experience. (Although I admit that it adds complexity to the app maintenance, since you must make sure that all your items pic are in .png, without background)