Award Posters

As part of this year's Tallaght Person of the Year Awards we injected more life into the brand and promotional touchpoints by introducing a female feature image to both complement the male feature image, and also to highlight that the awards are inclusive to everybody.

The male and female imagery will interchange throughout the promotion for the event. Newspapers will run ads featuring the male one week and ads featuring the female the week after. This allows the brand to connect with more people and also removes the reliance on the single brand image that has been used in previous campaigns.