We created a website, maxed out SEO & turned up the content marketing of the company from the financial industry

Our client: a team offering professional financial services for people in need. They would immediately take care of your case and support you in obtaining a loan of any kind.

They are like trained carousel operators. They know not only where the “STOP” button is, but also when to press it so that no one gets hurt 😉

They are widely recognized, and satisfied customers recommend them to others.

However, a good reputation is not enough

The time has come to refresh the visual identity and use modern technologies that would make it easier to navigate the website & run business. Also, such rebranding, UX & website optimization would allow them to stay ahead of such a huge competition in the financial industry.

We were facing an extremely demanding project: 

• redesign of the website

• migration of more than 150 subpages without losing the already gained SEO power 

• speeding up the loading speed of such a large website

We decided to… Roll up our sleeves to find an effective strategy! Even for technologically & logistically complex challenges 💪

To ensure the functionality of the content on the site and a practical user experience…

…we presented the client with 3 stylescape proposals.

What are the most important elements? 👇

Minimalism takes over the site:

• simple, non-serif fonts

• clear, uniform background (for legibility)

• strong dark blue accents (emphasizing determination and decisiveness in action)

Shades of yellow & gold gradients refer to finance and success – this is what the client expects after cooperation with Spłata Pożyczek 🙌

No frivolous ornaments. No extravagant embellishment. No bells and whistles. Content and legibility are what really matters. 

What a pity that money doesn’t fall from the sky, because… we like it buzzing 😉

Minimalistic logo is associated with falling coins. This dynamic symbolizes readiness for action & quick results. The trillion itself refers precisely to capital, investment, savings & prosperity 💰

A potential customer visiting splatapozyczek.pl currently has enough emotions in his life, so we took care of a practical user experience.

All elements of the website design have one goal: to comfortably guide the user through the content & to efficiently establish contact with a specialist using a form.

We wanted the rollercoaster no longer to be associated with the spiral of bank debt, but with the speed of the website on which he finds the solution to his problem 😁

Case study we are really proud of

What have we used to make it fly like crazy?

Gatsby. js – a framework that allows to build blazingly fast websites and mobile applications.

Gatsby Cloud – a platform that enables fast and secure website hosting & continuous integration with code repository updates.

WordPress in headless mode – any content can be edited at any time.

The service is powerful (at the time of writing it has 367 subpages). The migration of such a large number of subpages & articles was a huge challenge for us. We covered pagination, rich results and schema generation, meta tags, lots of redirects & – of course – optimization! 💪

Do you need a website based on the latest technologies? We are eager to make your online business shine bright in the universe! ✨