Group3

Based in Auckland, New Zealand, Group3 specializes in scientific magnetic field measurement instruments and control systems and has built a reputation for precision and innovation. Group3 manufactures the world's most accurate Hall-effect digital Teslameter and has developed solutions for high-voltage control. Their international dealer network gives customers worldwide access to their products and services.

My idea for the logo was to create a logo mark that combines both the G and the number 3. The exact same characters are also in the logotype. However, the logo mark only makes both characters visible in the places where they overlap.