Project Overview

As a UI/UX designer, I embarked on a thrilling journey to enhance the product page of New Look's e-commerce website. The goal was to create an engaging, user-centric, and visually appealing experience that resonated with the brand's fashion-forward identity. Here's a glimpse into the journey and transformation of this project:

Project Phases:

1. Research & Discovery:

Delved into New Look's brand ethos, style, and values.

Conducted user surveys and analyzed user feedback.

Researched industry best practices and emerging trends in e-commerce.

2. Lofi Wireframing :

Created lowfi wireframes to outline the page structure and layout for both desktops.

3. Visual Design:

Established a cohesive visual identity with New Look's branding elements.

Crafted a harmonious color palette, typography choices, and imagery guidelines.

Ensured high-quality product images and zoom-in functionality.

Outcome & Impact: 

The revamped New Look product page now boasts an intuitive and visually captivating design. It offers users a seamless shopping experience, from browsing through detailed product descriptions to adding items to their cart and securely checking out. Conversion rates have seen a significant boost, and user engagement has soared.

Takeaway: 

This project exemplifies the power of user-centric design and the transformative impact it can have on an e-commerce platform. It also underscores the importance of collaboration between design and development teams in achieving a harmonious and functional end product.

Thank you for joining me on this exciting journey of reimagining the New Look product page!

Thank you for joining me on this exciting journey of reimagining the New Look product page!

Let's chat 👋

✉️ [email protected]

We specialize in comprehensive solutions for building an online presence and driving business growth. Our expertise in Branding, Web and app Design, and Development allows us to tailor custom strategies to meet your unique needs. With a corporate approach and unwavering commitment to excellence, we enhance your brand's visibility and optimize user experiences. Trust us to navigate the digital landscape and unlock your online platform's full potential.

👉🏻 Service we provide:

💻 Web Design

📱 App Design

👟 Product Design

👉🏻 Whatsapp: https://tinyurl.com/3wnrk2uj

👉🏻 Skype: Mollahsharif0

👉🏻 Get started on Fiverr: https://www.fiverr.com/share/vx2DGD

Check our case study on Behance:

👉🏻 www.behance.net/sharifmollahcse

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