Brand, Visual Identity and Collateral - Restaurant and bar

A Brazilian restaurant, founded and managed by Brazilians, designed for Brazilians, but which could not turn its back on the American public. This was the initial brief for developing the visual identity of Bar & Grill À Brasileira, a space located in MetroWest, the most Brazilian neighborhood in Orlando, Florida.

The development of the brand should make it clear that it was a lively space, which represented the Brazilian spirit. The main objective is for the logo to generate connection among the Brazilian public living there but also to arouse curiosity among other nationalities.

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