Dieter Rams - The Ten Commandments of Good Design

Back in the early 1980s, Dieter Rams was becoming increasingly concerned by the state of the world around him – “an impenetrable confusion of forms, colors and noises.” Aware that he was a significant contributor to that world, he asked himself an important question: is my design good design?

As good design cannot be measured in a finite way he set about expressing the ten most important principles for what he considered was good design.

Here they are: http://journal.supereightstudio.com/misc/the-ten-commandments-of-good-design/